About Liana

25+ years of building success stories. One decision at a time.

Liana of LPJ Group — Certified Financial Planner and data strategist

The thread

Most decisions fail before they start.

Not because the data wasn't there. Because no one could explain what it meant. I have been in that room — watching a decision unravel not from lack of information, but from the inability to turn it into something anyone could act on.

That moment redirected me. I went back to the source — asking harder questions, digging deeper into the evidence before drawing conclusions. I built frameworks that made complexity navigable. I challenged those frameworks against real clients, real markets, real regulatory environments — until they held. And then I put them to work.

That arc — from raw data to reasoned decision — is the thread running through everything I do.

The journey

1987–1996

GMT — Co-founder & Director

Before data strategy, there was the laboratory. As co-founder of GMT, I built and managed a technology business from the ground up — leading research, development, and production of micro devices. This is where scientific rigour met business discipline.

1996–2000

Marcus Consultant — Consultant

From engineering to strategy. At Marcus Consultant I applied research methodology to complex business decisions — conducting due diligence, feasibility studies, and contributing to the listing of a company on the Johannesburg Stock Exchange.

2000–2004

Liberty — Financial Planner

Every independent practice needs a foundation. Mine was built at Liberty — one of South Africa's most established financial services institutions — where technical discipline met the human reality of financial planning.

2004–2007

Ahrens Teixeira & Associates — Founder & Director

The first firm. Financial planning and consulting, including work for Nedbank. The lessons learned here directly shaped what LPJ became.

2007–Present

LPJ Group — Founder

Three entities. One philosophy. Data → Strategy → Growth.

Credentials

  • CFP® — Certified Financial Planner
  • MSc, Solid State Physics — University of the Free State
  • Higher Diploma in Education (Postgraduate)
  • Member, Financial Planning Institute of South Africa (since 2001)
  • Member, International Institute of Business Analysis
  • Board Member, IIBA South Africa
  • Lead Data Analyst, Centra Sul DAO

Today I operate at the intersection of

AI literacy and governanceBlockchain and digital asset strategyFinancial planning and complianceBusiness analysis and data storytelling

I write weekly on AI, Blockchain, Governance, Financial Planning, Foreign Exchange, Leadership, and Business Analysis.